Direct Digital Holdings, Inc.

NasdaqCM DRCT

Direct Digital Holdings, Inc. Price to Book Ratio (P/B) on January 14, 2025: -13.63

Direct Digital Holdings, Inc. Price to Book Ratio (P/B) is -13.63 on January 14, 2025, a -132.00% change year over year. Price to book ratio compares the stock price to the book value per share; above 1 indicates market values company more than its book value.

Direct Digital Holdings, Inc. 52-week high Price to Book Ratio (P/B) is 116.86 on March 15, 2024, which is 957.41% above the current Price to Book Ratio (P/B).
Direct Digital Holdings, Inc. 52-week low Price to Book Ratio (P/B) is -47.45 on December 23, 2024, which is -248.12% below the current Price to Book Ratio (P/B).
Direct Digital Holdings, Inc. average Price to Book Ratio (P/B) for the last 52 weeks is 23.15.

Key data

Date	Price to Book Ratio (P/B)	Dividend Yield	Free Cash Flow Yield	Price to Earnings Ratio (P/E)

NasdaqCM: DRCT

Direct Digital Holdings, Inc.

CEO	Mr. Mark D. Walker
IPO Date	Feb. 11, 2022
Location	United States
Headquarters	1233 West Loop South
Employees	90
Sector	Communication Services
Industries Digital Advertising

Description

Direct Digital Holdings, Inc. operates as an end-to-end full-service programmatic advertising platform. The company's platform primarily focuses on providing advertising technology, data-driven campaign optimization, and other solutions to underserved and less efficient markets on both the buy- and sell-side of the digital advertising ecosystem. It serves various industry verticals, such as travel, healthcare, education, financial services, consumer products, etc. with focus on small- and mid-sized businesses. The company was founded in 2018 and is headquartered in Houston, Texas.

Key trends

Past 5 years